Petit Collage
Photo and video assets for Petit Collage, an eco-friendly children's brand that creates design-led toys. We’re proud to have worked on the brand for over a decade.
Given that the brand now has 150+ SKUs, photography has been a key component of the brand. Petit Collage has always prided itself on beautiful photography.
Petit Collage started in 2008 and needed to become relevant and position itself in a competitive marketplace. They needed photo assets for catalogues twice a year and to build a relevant marketing and social media campaign.
Since product images are often utilised on the packaging, helping to demonstrate the product’s use and benefits is key, whilst also capturing a child’s enjoyment experiencing the products.
Lorena Siminovich, (our Goodlines Founder and Creative Director) also the founder of Petit Collage (now acquired by Chronicle Books) conceived and art directed all photoshoots for all the catalogues and marketing assets for 12 years, collaborating with several talented West Coast photographers, stylists and creatives.
Our extensive experience in the industry, came in useful when working on the Petit Collage photoshoots, working with children of a range of ages.
